Here you'll find a list of terms commonly used when referring to the SpotMe platform and its components.
Abstracts - SpotMe module used to list all event abstracts in the app and link them to their author profile, location on a map, and the session where they took place.
Accent color - Term used to designate the top bar color in the app, containing in particular the text for the screen title as well as the back button, and search icon.
Activity challenge - SpotMe module used to create challenges and generate points that will incentivize actions within the app by event attendees and encourage competition.
Advanced module - This is a module (see definition below) that is more specialized and that sometimes needs to be installed separately on a workspace from the SpotMe Marketplace. Advanced modules can often have an additional cost.
Agenda - SpotMe module used to manage all sessions of an event.
Artificial Intelligence (AI) - Refers to computer systems that simulate human intelligence. An example of using AI at in-person events is facial recognition software for check-in. A hybrid or virtual event example is data insights created during polls.
API - Application programming interface - software intermediary that enables applications to exchange data and functionality easily and securely.
App - Application software that can be mobile based (iOS and Android mobile apps) or web based (web app). The SpotMe app is used by participants to access the event on mobile or on desktop.
App user - These are typically the participants of an event, who will access it via the mobile or web app.
App menu - This is the main menu in the app, that contains icons for accessing functionalities and content. The app menu can be configured in Backstage via the app menu editor.
Aspect ratio - An aspect ratio is how wide a screen display is compared to its height. It's important to have the right aspect ratio so that presenters can ensure the content they share looks as clean as possible. The most common standard nowadays is 16:9 (widescreen).
Attendance tracking - SpotMe module used to track and monitor participant attendance at your venue and/or into specific sessions.
Attendee relationship management - Attendee relationship management is most easily carried out using specific software. It allows you to build a central database of your attendee's contact information. That way, you can better track, manage, and maintain relationships with event participants.
Attrition rate - The attrition rate measures how many of those who signed up for your event actually attend. To get your event attrition rate, simply divide the number of no-shows by the total number of people who signed up. For example, if 1,000 people sign up for an event and 700 end up attending, the rate will be 30%.
Audiovisual (A/V) - Audiovisual refers to the recording and video equipment, such as microphones, cameras, projectors, and other items used to record and live stream the event and its sessions.
Augmented reality (AR) - Technology that makes a real-world environment interactive using virtual elements. This way, the event experience is enhanced for participants. An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue.
Aventri - A third-party event management system. The SpotMe - Aventri integration module can be used to connect both platforms.
B2B event - You hold a B2B (business to business) event when you're putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event.
B2C event - You hold a B2C (business to consumer) event when your event caters to your business' customers. For example, a conference or a networking event are B2C events.
Backstage - SpotMe’s web-based content management system for the creation and management of workspaces and webinars.
Backstage user - This is the generic term for people who create and manage workspaces on Backstage. A Backstage user can be a member of multiple organizations and have multiple roles. Backstage users are often referred to as “team members” or “members” of an organization.
Badges & certificates - SpotMe module used to generate badges, certificates and PDFs based on event attendee information.
Bandwidth - Bandwidth concerns the amount of data that you can send over an internet connection. It’s key to have top-quality bandwidth when live streaming to virtual or hybrid audiences.
Bid document - An event manager submits an invitation to tender (ITT) to a potential event supplier. This describes in detail what the event manager needs support with. The supplier then submits a bid document to explain what services they can offer.
Blackout date - A blackout date is a specific period when you make your tickets or prices unavailable. This might be because you've had a lot of interest in your event and only have limited tickets.
Braindate - Third party web-based platform that fosters knowledge-sharing conversations among people at events. The SpotMe - Braindate integration module can be used to connect both platforms.
Branded app - This is when the SpotMe app has a custom design and is published directly by the client.
Breakdown/Load out/Strike - A breakdown, load out, or strike are words used to describe the process of taking down equipment after an event.
Breakout - a presentation, discussion, or activity that takes place as part of a larger event or session, and for which some of the event's participants temporarily separate themselves from the others.
Breakout rooms - Small meeting rooms created for a virtual audience in which attendees can divide into small groups to discuss the topic at hand. Speakers can break up a larger audience into breakout rooms and then call everyone back together at the end of the session.
Certified Meeting Professional (CMP) - A Certified Meeting Professional (CMP) is an event professional who has a certification from the Convention Industry Council program. This means they’ve shown they can successfully run an event.
Chats - SpotMe module used by attendees to have private one-to-one or group discussions, including video calls, in the app.
Chatbot - A chatbot is an automated program that simulates human conversation using a computer. You can set up a chatbot in virtual event apps to provide a kind of personalized concierge service. For example, if attendees need the WiFi password or want to know what time a session will start.
Check-in app - Check-in apps are applications you can download on mobile devices or computers to check attendees in when they arrive at your event. Many check-in apps now use QR codes to make checking participants in quick and easy.
Closed captions - Closed captions (aka live event captioning) refer to text that is simultaneously created from speech.Closed captions appear on screen in written form at the same time as an event presenter or host is speaking. They were originally developed for the hearing impaired and are now a way to create a more inclusive experience for virtual and hybrid event attendees.
Concurrent sessions - Concurrent sessions happen when more than one session is running at the same time. You’ll need to let your hybrid event software team know how many concurrent sessions you plan to have so they can plan the live streaming details.
Conference pack - A conference pack is a bundle of important information about your conference. It could be printed for in-person events or digitalized and shared on the event platform or app for hybrid and virtual events. It may include the event agenda and information about the speakers and sponsors, for example.
Configuration - In Backstage, the configuration of a workspace or functionality defines how that item will behave or work within the SpotMe platform and how it will appear to app users.
Consumer show - You may organize a consumer show when you want to present a new product or service to potential buyers. It's a B2C event that can be in-person, hybrid, or virtual.
Contacts - SpotMe module used by attendees to connect or exchange business cards via the app (share and scan QR codes).
Content hub -A content hub is a branded web app where you, as a Backstage user, can upload, manage and publish any video content or documents that you want to share, on-demand, with your audience.
Content management system (CMS) - a software application that enables users to create, edit, collaborate on, publish and store digital content. The SpotMe platform CMS is Backstage.
Conversations - SpotMe module used by Backstage users to automatically communicate and collect information from attendees via chat using conversational bots.
Core module - Set of functionalities (see definition of module below) that is present by default on a workspace when it is created.
Cross-device check-in - Cross-device check-in is a process that allows event managers to use different devices to check attendees in at the same time. One member of staff at the main door may use his/her mobile phone while another at a different entrance uses a tablet. Check-in is synced on the app across all devices.
Customer Relationship Management (CRM) - Customer Relationship Management (CRM) refers to a central database in which you can store customer and attendee details. It contains information such as contact and communication history. Event marketers use it to communicate with and track communication with event participants.
Cvent - A third-party event management system. The SpotMe - Cvent integration module can be used to connect both platforms.
Dashboard - In Backstage, this is the first screen that Backstage users will see when accessing a workspace, and serves as a starting point when adding content and building-up or managing a workspace. The dashboard also provides a high-level overview of data on app usage.
Data residency - Data residency refers to the physical or geographic location of an organization's data or information.
Desktop app - You and your attendees can download this kind of app to your desktop and use it on your laptop. Hybrid and virtual event platform companies provide a desktop app.
Digest - SpotMe module used to automatically send app users summaries of the most popular content updates from the Feeds, Agenda, and Messages modules.
DKIM (DomainKeys Identified Mail) - Open standard used for the authentication of an email that's being sent.
DNS (Domain Name System) - System that turns domain names into IP addresses, which browsers use to load internet pages.
Document - In Backstage, an item created in the Documents module in Backstage and that is associated with an uploaded or online asset or file (video, audio, PDF, etc.), that participants can access via the app
Documents - SpotMe module used to store and share resources with attendees via the app, in the form of PDFs, music or video files.
Early Bird Registration - Early bird registration is when you offer people the chance to buy a ticket for your event at a discounted price for a limited time when you first start promoting it. This is a great marketing technique for any type of event.
EID (Event identification) - In Backstage, this is the identification number of a workspace.
Email marketing automation - Email marketing automation is the ability to set up automatic emails that are sent to your event attendees. Some hybrid and virtual event platforms have this tool built into their software, so you can send customized emails directly from your event platform.
Embed streaming - embed or third party streaming is a streaming provider available in the Live streams module in Backstage. It allows you to broadcast a video conference via the app, from third party conference tools such as Zoom or Webex.
Engagement - Event engagement is all about keeping your attendees captivated by getting them to interact with your event content. Hybrid and virtual event platforms have various engagement tools you can use. From polls, Q&A, and chats to quizzes, challenges, and applause.
Event - An actual conference, meeting, convention or any happening, whether attended virtually or in person, for which a workspace/app can be created. The term “event” can also be used to refer to the corresponding workspace in Backstage.
Event Management Software (EMS) - Event Management Software (EMS) is a collective term that refers to the hybrid and virtual event platforms you use to manage and run events.
Eventspace - This is the SpotMe white-label mobile container app. The mobile app produced by SpotMe that customers can personalize for their events.
Event tech - Event tech is a collective term to talk about software, apps, platforms, and integrations developed to help event managers plan, run, and follow up after events. Hybrid and virtual event platforms and technical event equipment fall under the event tech category.
Feed - SpotMe module used to manage private or public spaces within the app, used for sharing news or exchanging via feed posts.
Floor plan - Floor plans clearly show the layout of a room or venue, so they are key when preparing contingency plans at in-person events. They contain specific details such as emergency exits, windows, and electrical outlets. They are also used for configuring the maps module in Backstage.
Forms - SpotMe module used to create and share surveys or questionnaires with attendees via the app, with the objective of collecting information from the audience.
Gamification - Gamification is an event engagement technique. It's the process of turning elements of your event into a game to incite your attendees to actively participate and enjoy themselves.
GDPR - General data protection regulation, is a legal framework that sets guidelines for the collection and processing of personal information from individuals who live in the European Union (EU).
Go-live - The moment a virtual event or live session begins. To “go-live “ can also be to start the live stream broadcast.
Green room - Virtual room dedicated to technically preparing speakers and other parties involved in a virtual event prior to the moment of going live on-screen.
Group registration - You can allow for group registration on your event landing page if you want to allow people to buy several tickets at once. This option is common for B2B events that are aimed at large audiences and enterprises.
Home feed - This is the main feed or discussion board that is visible on the home screen in the app. The home feed by default combines and displays all posts from all the feeds in the workspace, and can be configured in Backstage.
Home screen - In the SpotMe app, this is the landing screen displayed when an app user accesses a workspace via the app. It typically contains the home feed.
Host - A live stream or webinar host is the person in charge of running the live session. Hosts generally are in charge of starting and ending the live stream broadcast, introducing and guiding speakers throughout the live session, introducing and managing live polls and Q&A, etc. As such, they have all the permissions needed in Backstage to perform these duties.
Hybrid event - A live gathering that allows attendees to join in-person or virtually, or a combination both. This implies that participants will be accessing the event via the web app or the mobile app.
In-person event - An event that is attended by participants who physically travel to the venue. Participants will typically access the in-person event via the mobile app.
Insights - Section in the Analytics module in Backstage that provides an overview of how attendees have interacted with the event app.
Installation & Dismantle (I&D) - Installation & Dismantle (I&D) (or ‘Setup and Take Down’) is the method of setting up equipment before an event and taking it down after.
Integration - or API integration, is a connection between SpotMe and a third party provider to easily synchronize data between two platforms. The sync can get data from the provider and import it into SpotMe or can push data from SpotMe to the provider.
Interactivity - A set of tools or functionalities added to an event app to encourage attendee engagement.
Itinerary - An itinerary is also known as a schedule or program. You can provide your event team and attendees with an event itinerary, so they know what's happening and when.
Keynote - A keynote is a presentation that introduces the main topic of your event. It’s the opening speech and is usually carried out by your main speaker.
Keynote speaker - The keynote speaker is your main speaker, the person who opens your event. He/She literally sets the key or the tone of your event from the very beginning. He/she is often a public or famous icon who grabs the audience's attention from the get-go.
Knowledge base (KB) - SpotMe’s external (public facing) documentation repository, containing instructions and information on the use of the SpotMe platform, as well as the product monthly release notes.
Library - Similar to a module in Backstage. A library is a file containing code related to a specific set of functionalities, that can be installed or updated via the marketplace on Backstage
Live applause - Live applause is an engagement tool that many hybrid and virtual event platforms have. It allows virtual attendees to click on the symbol of a hand on their desktop or mobile app during a live session to show their appreciation and interact with speakers directly.
Live broadcast - This is when the live stream is live and visible to the audience. Speakers that are in the live broadcast can be seen and heard by the audience.
Live event captioning - Live event captioning is the process of transforming speech into text on the screen while presenters are speaking. It boosts your event inclusivity and reach by making it accessible to those who are hard of hearing, but also to those who can't have the volume turned on. Some virtual event platforms offer live event captioning in different languages to help you reach a worldwide audience.
Live preview - or stream preview - A view of the stream in the studio before being live. Speakers that are added to the live preview, before going live, cannot be seen and heard by the audience.
Live stream - When a live event, discussion, or session is shown in real time over the internet via software to virtual event attendees. Live streams are created in Backstage using the Live sessions interface, and are linked to agenda sessions.
Live stream overlays - Live stream overlays are logos, graphics, and designs that you can place within your live streams to brand your event even more.
Load in / load out - Load in is the time in which an event organizer can set up event equipment. Load out is the time in which he/she must dismantle the equipment and remove it from the venue.
Login - This is the process of an app user accessing an event via the app, or Backstage users accessing Backstage.
Maps - SpotMe module used to import venue maps, organize them into floors, and add interactive markers linked to the rooms in which sessions will take place.
Master session - Overarching session in the SpotMe agenda that can contain several dependent “track sessions”.
Main menu - In Backstage, this is the workspace menu located to the left of the screen. It contains icons to access all the modules and functionalities present in the workspace.
Marketplace - Online location accessible via the workspace on Backstage, or via the SpotMe website, that lists all the modules and libraries that are available to Backstage users to install on a workspace, and provides all the available updates and release notes.
Marketo - Third-party marketing automation software owned by Adobe and built to help organizations automate and measure marketing engagement, tasks and workflows. The SpotMe - Marketo integration module can be used to connect both platforms.
Meetings - SpotMe module used to allow attendees to organize ad-hoc meetings via the app.
Metadata - These are data types that identify certain information in the workspace. For example, among the User (app user) information there is a "fname" metadata (or field), that identifies the first name of the app user within the system. Metadata is managed in the workspace via the Metadata manager.
Metadata manager - Core module on Backstage used to manage and create metadata within the workspace.
Mobile event app - A mobile event app usually links to your hybrid/virtual event platform. Event participants access it on their smartphones and can engage with the sessions, network with other attendees, and more.
Moderator - Person invited to a live stream by the host, in order to assist the host during the live stream. The moderator will typically not participate as a speaker in the live session, but will act behind the scene and focus on sharing content, moderating Q&A, launching polls, or managing live transitions between content or speakers. Moderators have specific permissions in the live stream based on their role.
Module - Group of functionalities within the workspace. For example, in a workspace there is the Users module, the Sessions module, the Live streams module, the Forms module, etc. Modules are used to tailor a workspace to specific needs, and also implement most of the common user facing functionalities of the SpotMe platform.
Native application (Native app) - Refers to the SpotMe application software that is developed for use on iOS and Android platforms on mobile devices, where the use is preceded by a download process.
Navigation bar - In the app, this is the menu located at the bottom of the screen in the mobile app, and at the top of the screen in the web app, containing icons that link to app content and functionalities. By default, it contains shortcuts to Home, Agenda, Chats, Notifications, as well as the More options.
No-show - A no-show occurs when someone signs up for your event but doesn’t attend.
Notes - SpotMe module that allows attendees to take notes via the app.
Notification - Update delivered to attendees via the app, and sent from the workspace’s Notifications module.
Notifications - SpotMe module used to schedule and send live updates to attendees via the app.
On-demand content - On-demand content is recorded content from your event that is placed in an online resource library, so attendees can watch it whenever and wherever they please.
OBS - Open broadcaster software - Third-party open source software for video recording and live streaming. Streams can be produced in OBS and connected to the SpotMe platform.
Onsite - An onsite event is an event that takes place in a physical venue.
Open rate - Open rates are measurements event marketers use to see how many people have opened an email they sent. Some event platform providers allow you to track this statistic.
Organization - In Backstage, this is the term used to refer to a group of users in Backstage that have a common affiliation. This could for example be an organization/company/unit/department. Organizations each have their own subscription of the SpotMe platform, with their own users, roles, seats, and tokens.
Page - Item created in the pages module in the workspace, and corresponding to a screen containing content as seen in the app.
Pages - SpotMe module in Backstage used to create and in-app content.
Participant - This is the person who is attending an event, even remotely or in-person, and accessing a workspace via the app. Participants can also be referred to as app users or attendees.
Participant matching - SpotMe module used to collect participant common interests, fields or skills via the app, and to suggest matches in order to foster networking and knowledge sharing.
PA system - A PA system is short for ‘Public Address System’. It's equipment that amplifies the sound from one room to another. That means participants can hear the same thing from different areas of the venue.
Permission - In Backstage, this is the ability or access to perform certain actions within an organization or workspace, and is determined by their role in Backstage.
Poll - Interactive question or set of questions used during a live session in order to collect responses from the audience.
Polling - SpotMe module used to create and launch interactive live polls in order to collect the audience’s responses and share the results.
Post-event feedback - Post-event feedback involves asking your attendees for their comments after your event. You could do this using surveys or interviews. It's a way for you to understand the success of your event and how you can improve in the future.
Post-event report - A post-event report brings all the details of the event in one place. For example, the number of attendees and no-shows, the total cost, and the ROI. This helps determine your event's success.
Pre-event feedback - Pre-event feedback involves asking attendees for information about themselves, usually via a questionnaire. This is a way to understand who will be attending your event and who your leads are.
Pre-registration - You can offer pre-registration to your attendees if you want to give them the chance to sign up for a session before the day of the event.
Prize store - SpotMe module used to allow attendees to redeem the activity challenge points they earned in exchange for prizes.
Product newsletter - This is a monthly newsletter sent out by the SpotMe Product team to all SpotMe contacts, announcing new features or important changes in the product, as well as any significant information or news to share.
Push notification - updates sent via the Notification module and that are received/seen by attendees even when the application is not open.
Push to screen - In a live stream, this is the action of displaying a Q&A question live onscreen in order for the host and speakers to address it, and for the audience to see it.
Q&A - Questions & answers - SpotMe module used to allow attendees to send in questions during interactive sessions. Questions can be moderated, displayed as a list for the audience to see in the app, and pushed to screen in order to be discussed by the host and speakers live.
QR code - A machine-readable code consisting of an array of black and white squares, typically used for storing URLs or other information for reading by the camera on a smartphone.
QR scanner - SpotMe module used to create and manage QR codes that attendees can scan using the device’s built-in camera. QR codes can be printed, displayed in the venue, and linked to specific in-app content (activity challenges, forms, maps, pages, etc.).
Registration page - SpotMe module used to build a customizable online landing page and registration form in Backstage, which is made available to attendees so they can sign up for an event.
Release notes - Technical documentation produced and distributed alongside the launch of a new software product or a product update (recent changes, feature enhancements, or bug fixes). It very briefly describes a new product or succinctly details specific changes included in a product update. The SpotMe release notes are available on the SpotMe Marketplace, as well as the release notes articles present on the knowledge base.
Role - In Backstage, this refers to the function that a Backstage user will have in an organization, and is characterized by their workspace permissions. Backstage users have two different sets of roles: a role in an organization, and for each organization they have a role in one or several workspaces. For more detailed information on roles, please refer to the knowledge base article.
RTMP - Real-time messaging protocol - is a communication protocol for streaming audio, video, and data over the internet.
RTMPS - RTMP over a secured Transport Layer Security (TLS) connection.
RTMPS streaming - streaming provider available in the Live streams module in Backstage. It works through RTMPS capturing, and allows you to stream to your audience through the app from a separate broadcasting tool where you capture your live session.
Run of Show (ROS) - A Run of Show (ROS) is a short manual that keeps your event team on the same page. It briefly lists timing, deadlines, and other key information.
Seat - in a SpotMe plan, a seat corresponds to a single app user accessing a single workspace or event. A seat can only be used once by one participant for one workspace, after that it is considered consumed.
Session - Item of the event agenda in the app. It is created in the Agenda module in Backstage.
Simulive - Simulive is a merge of the words 'simulated live'. It describes pre-recorded content that you schedule to play on the day of the event. You can combine the pre-recorded video with live polls to boost virtual engagement.
Simultaneous interpretation - Simultaneous interpretation is when a qualified interpreter interprets what's being said orally while the presenter is speaking.
Single sign-on (SSO) - Authentication method that enables users to securely authenticate with multiple applications and websites by using just one set of credentials.
Speaker - A person speaking at an event or session, either in person or by joining a live stream with a dedicated speaker access. When speaking at a virtual event, speakers are invited by the host or the moderator to join the live stream.
Sponsor - Company or organization that supports and can attend an event in exchange for brand exposure, potential leads, access to attendee data, speaking opportunities, etc.
SpotMe Academy - This is a SpotMe learning program that offers a collection of trainings and resources specially designed to familiarize Backstage users with the platform.
SpotMe app - SpotMe software used by event participants to access the event. It can either be via the web app (browser), or via the mobile app (phone or tablet).
SpotMe cloud - The SpotMe cloud is the backend system for Backstage, the SpotMe apps, and the core and advanced modules. It allows customers to upload and store data into workspaces, configure SpotMe developed application templates and system objects, and deploy these applications to end-users. This is the “under-the-hood” system that supports Backstage and the SpotMe app.
SpotMe platform - This is the entire SpotMe solution. It is composed of Backstage, the SpotMe apps, and the SpotMe cloud.
SpotMe plan - This is the yearly arrangement that an organization has with SpotMe in order to use the SpotMe platform. It determines the price, number of seats and tokens, the level of customer support as well as the solution capabilities.
SpotMe Studio - SpotMe's all-in-one tool for live streaming sessions directly to your audience, through Backstage, for virtual or hybrid events.
StreamYard - A third-party browser-based live stream production tool.
Tab - Within a module in a workspace in Backstage, items or buttons accessible at the top of the screen and that can be used to open pages within the module. For example, in the Users module you will find the Users , User view, Preferences tab, etc.
Targeting - Powerful functionality used in Backstage to create and apply rules, in order to manage precisely who will be able to see, receive, or use specific items in the event.
Technical rehearsal - Technical rehearsals are must-haves for any type of event, but especially for hybrid and virtual ones. You should rehearse all the technicalities to make sure everything will run smoothly on the day of the event.
Templates - Some hybrid and virtual event software includetemplates you can use to help you build your events. That means you don't have to start completely from scratch and can save valuable time in the event planning stage.
Theme editor - SpotMe module used to customize the app colors and graphics in Backstage, to visually match an organization or event’s identity or branding.
Toolbar - A set of buttons or shortcuts for performing actions. For example, in Backstage there is a toolbar in the Users module > Display Templates tab, at the bottom of the screen.
Track session - A sub-session in the agenda that is attached to an overarching session referred to as the “master session”.
Video call - or video breakout - A video chat that can be scheduled as part of a session in Backstage, that can be open for all attendees to join via the app or targeted, and that can be moderated.
Video chat - A functionality available in the Chat module on the app that allows event participants that have shared their contacts with one-another to have one-to-one or group video calls.
Video on-demand (VOD) - A recorded session or video that can be viewed at any time.
Virtual booth - Virtual booths are spaces within large virtual and hybrid events where sponsors and exhibitors can market their products and services to attendees. They can upload resources about what they offer and also set up breakout rooms to interact with attendees directly.
Virtual event - Also known as an online event, virtual conference or livestream experience, is an event that involves people interacting in an online environment on the web, rather than meeting in a physical location.
Virtual private network (VPN) - An encrypted connection over the Internet from a device to a network.
Waitlist - You create a waitlist for people who sign up for an event or a session that has no spaces left. If a place becomes available, you can offer people from your waitlist the chance to attend your event.
Web app - Browser-based desktop version of a mobile app. At SpotMe this refers to the SpotMe application software that runs on a web server and is accessed by users through a web browser with an active network connection.
Webcast - Webcasts are presentations or videos broadcasted on the internet using live streaming technology.
Webinar - A webinar is a smaller virtual event, usually focused on one specific topic a presenter or panel will discuss. It can also be hosted on a virtual event platform.
Workspace - Refers to the repository of all content related to an event or long-term program which can be digitally accessed by the end users via the SpotMe’s native or web application. Workspaces are created in Backstage.
Workspace template - Shell or container of an event instance in Backstage, that can be re-used to automate the process of creating workspaces. A workspace template will contain preconfigured modules and settings, as well as content such as sessions, feeds, forms, pages, scheduled notifications, etc. It will not include any participant or personal information.