Available starting July 7, 2026.
Essential or custom: Choose your registration landing page builder
Before someone registers for your event, they need a reason to attend. A strong event registration page does more than collect information: it captures attention, communicates value, builds trust, and motivates visitors to take action.
By clearly showcasing what makes your event worthwhile, an effective landing page can turn casual visitors into enthusiastic registrants. With our platform, you can easily create engaging registration pages that help maximize attendance and drive event success.
You can choose between two registration landing page builders:
Essential registration landing page
Use our straightforward registration page for simple events. Fast to set up, easy to manage, with all information on a single page. Find out more
NEW: Custom site builder
Use the custom site builder for full branding and creative control, with easy drag-and-drop design. Build anything from a single webinar page to a full multi-page congress site. This landing page type is well suited to all types of events: webinar series, medical education standalone, professional congress, etc.
Use the custom site builder to showcase your event and drive registrations
Create registration experiences that convert
Help visitors quickly understand your event through structured agendas, speaker profiles, and sponsor content that reflect your brand. Bring the page to life with engaging elements like countdowns, videos, image carousels, and social links, all working together to build interest and encourage registration through clear, simple calls to action.
Launch high-impact event websites in minutes
Start with our professionally designed single-page or multi-page template, and customize it to match your brand thanks to an intuitive drag-and-drop WYSIWYG editor. Create your own reusable templates for your organization to speed up future event launches, while keeping every experience consistent and on brand.
Keep your registration website up to date automatically
As your event evolves, your registration pages evolve with it. Speaker profiles, agenda sessions, and sponsor information sync automatically with your event data, so attendees always see the latest information. No manual updates needed.
Know the difference between the registration landing page and the registration forms
To help you build and design your registration page, it’s important that you distinguish the registration landing page from the registration forms.
Registration landing page (or “why do I sign up”)
This is the front door of your event: the page people see before they commit. Its job is to convince and convert interest into intent.
It focuses on:
- Explaining what the event is and why it matters.
- Communicating value in the form of what attendees will learn or gain at the event.
- Building trust by featuring speakers, agenda sessions, social proof, branding.
- Creating excitement and urgency through timers, highlights, visuals, etc.
- Answering the question of “Is this event worth my time?”.
It’s a storytelling experience designed to reduce hesitation and increase motivation to register.
Registration form (or “how to sign up”)
This is what appears after someone clicks on the “Register now" button on the landing page. Its job is completion, not persuasion.
It focuses on:
- Collecting attendee information (name, email, organization, etc.).
- Handling attendance type and logistics.
- Managing consent, preferences, or compliance fields.
- Finalizing confirmation (submission + confirmation message/email).
It should be fast, simple, and frictionless, because the decision to attend has already been made.
Note: For both registration landing page type options, you have the same options and settings when it comes to configuring the registration form. Find out more
Recommended step-by-step approach for building the landing page using the custom site builder
Important: To provide context and information to your audience, the registration landing page will display event content that is present in the workspace. It is therefore very important that you add all necessary information and content to your workspace, such as agenda sessions, sponsors, speakers, etc. before you configure your registration page.
STEP 1: Choose the audience type for your registration page
There are three audience types you can choose from for your registration page. The audience will significantly determine how the registrants will sign-up for the event via the registration page:
- Public (open) registration: The event attendee list is not known and is open to public registration via the URL.
- Private (RSVP) registration: Event with a set list of attendees who will be specifically invited to the event. Attendees cannot access it if they are not invited.
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Public (open) and Private (RSVP) registration: The event is open for public registration, but a section of the audience will be specifically invited to attend via RSVP.
Find out more
STEP 2: Choose the type of landing page you want to use for the event registration page
First, it’s important that you distinguish the registration landing page from the registration form(s). Both serve very different purposes.
Next, as part of the registration page creation process, you can choose between two types of registration landing pages:
Use the essential registration landing page for simple events. Fast to set up, easy to manage:
OR
Use the custom site builder to showcase your event and drive registrations
STEP 3: Use a landing page template or start from scratch
When you use the custom site builder for your registration landing page, you can use one of the existing registration landing page templates as a solid basis to start from, or you can start from scratch:
Using an existing template is a great way to save time and maintain brand consistency, as templates already include a number of pre-set pages and functionalities that you would only need to edit to fit your needs
You can choose between the following templates that will be available:
- The workspace’s existing custom registration landing page, that was carried over from your workspace template at the moment you created the workspace.
- Our built-in single page template.
- Our built-in multiple page template.
Of course, once you’ve created your registration page, you can also save it in one of your organization’s workspace templates for future use.
Quick look at the custom site builder’s built-in single-page registration template
If you follow the steps above and select the single-page landing page template, you will have added a single-page registration landing page that you can adjust based on your needs.
Using this template means that all the information of your registration landing page will typically be contained on a single page, and there will not be a navigation menu to any separate pages.
This is more suited to less complex events, with less shared information, that can be comfortable shared using a single page:
Quick look at the custom site builder’s built-in multiple-page registration template
If you follow the steps above and select the multi-page landing page template, you will have added a multiple-page registration landing page, that you can adjust based on your needs.
Using this template means that all the information of your registration landing page can be separated into multiple pages. This can for example be a landing page with an overview of the event, with individual pages for the agenda, speakers, sponsors, FAQ, etc.
How do the registration landing page types work when creating new workspaces using workspace templates?
| What you have in your workspace template | What you use in the created workspace | What is copied over into the created workspace from the template |
| Essential registration landing page | Essential registration landing page | We copy the set-up to your new workspace exactly as it is in the template |
| Essential registration landing page | Custom site builder landing page | You can choose one of the existing registration landing page templates to use as a basis or you can start from scratch |
| Custom site builder landing page | Custom site builder landing page | We copy the custom site builder registration landing page set-up into your new workspace as it is |
| Custom site builder landing page | Essential registration landing page | Nothing is copied over and you will need to start from scratch |
STEP 4: Edit/configure the content, layout and design of your landing pages
Whether you decide to use an available landing page template or start from scratch, you will be able to easily edit or build your landing page using the drag-and-drop custom site builder.
See our detailed guide on using the custom site builder for your registration landing page
STEP 5: Check all your landing page content
After designing your landing page and selecting all the sessions, speakers, and sponsors to be added to your registration landing page, it is critical that you always review all pages to ensure all information is correctly added and looks the way it should.
This is a best practice that must always be followed to ensure that everything is ready for launch, whether you are using the essential landing page or the custom site builder.
STEP 6: Configure and design the registration page form(s)
Whatever landing page type you choose, all the same form configuration options will remain available for your registration page.
You’ll still need to:
- Configure the main form, with all the mandatory fields and additional fields that can be added for attendees to fill in. Find out more
- Add any optional additional (conditional) forms, with more fields for the attendees to fill in, and that can be targeted. Find out more
- Adjust the look and feel of registration page forms, via the Form design tab. Find out more
STEP 7: Check the registration page settings
As part of configuring your registration page, remember to make use of the various options and settings that can help you build your registration journey. This includes:
- How to to add a pre-registration screen to your registration page
- How to manage the registration page capacity, manual approvals, and waitlisting
- Customizing the Pending registrations list based on your needs
- Decide who can register for an event based on their email address domain
Note: Please be aware that currently registration pages built with the custom site builder cannot be made multilingual.
STEP 8: Go live
Before going live, make sure that you adjust the emails that will be sent out to attendees as part of the full registration process.
Remember that the emails available will depend on whether you are using public (open), private (RSVP, or a combination of both private and public registration. Find out more
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