How to download content hub analytics

From Backstage you can easily download a monthly Excel file report of your audience's interactions with the videos and documents present in your content hub.

The analytics report will contain all users in the content hub, whether they have performed an action or not in the hub during the selected month.

To download the report:

1. Go to Content, and click on the Download analytics button.
2. Next, select the month that you wish to download the report for, and click on Download XLS.

The downloaded report will contain the following information:

Actions tab

• Type of activity (view/download).
• Date of activity.
• Name of the video or document where activity took place.
• URL of the document or video where activity took place.
• First name of the user who performed activity.
• Last name of the user who performed activity.
• Email address of the user who performed activity.
• Total watch time for the video in seconds (for video views).
• Full duration of the video in seconds (for video views).
• Number of claps for the user during this action (for video views).

Users tab

• First name of the user.
• Last name of the user.
• "fp status" column, with the user's status in the content hub:
  - "active" = User has access to the content hub (does not specify if the user status is "Invited, not activated" or "Activated").
  - "cancel" = User status is "Cancelled" in Backstage.
  - "hidden" = User status is "Hidden" in Backstage.
• Email address of the user.
• User information imported from user profile in connected event for the company, job title, phone number, country, city, website, and LinkedIn profile (custom metadata are not included in the analytics report).
• User status in the content hub.
• Total watch time of videos (all videos included) in seconds for the user.
• Total number of document downloads for the user (not unique documents).
• Total number of claps for the user for all videos included.

Videos tab

• URL of the video.
• Name of the video.
• Tag(s) associated with the video.
• Total watch time for the video in seconds (all users included).
• Total duration of the full video in seconds.
• Total claps for the video (all users included).
• Source of the video (from a connected event or a manual upload).

Documents tab

• URL of the document
• Name of the document
• Tag(s) associated with the document
• Number of times the document was downloaded.